Hi, I am Brendan, a seasoned product director and project manager.

― My background

I am an innovative product director and project manager, Lean Six Sigma Green Belt and Disciplined Agile Scrum Master with experience creating, developing, and implementing effective digital solutions. I have proven success in technical project and product management, cross-functional and collaborative team leadership, and website, application, digital, and product strategy.

― Skills

Change management
Organizational transformation
Cross-functional collaboration

Staff management

― Work experience
Digital Content and Web Services Administrator

Farm Credit of the Virginias  / Oct 2023 - Present

I administer content and coordinate across departments to devise and implement standards and best practices for content management and publishing on digital platforms.

Technical Project Manager

Farm Credit of the Virginias / Jan 2021 - Sep 2023

I helped guide the company through the migration of 30+ year old loan systems to more modern solutions.

― Education
Bentley University

Bachelor of Science, Business Communication

― Certifications
Lean Six Sigma Green Belt

Purdue University / 2022

Director, Cancer.Net Operations and Outreach Unit

American Society of Clinical Oncology / Jan 2019 - Dec 2020

I acted as product director and provided strategic leadership for Cancer.Net website and Cancer.Net Mobile digital products. Facilitated quality control and updates, including defining business requirements roadmaps and user needs, redesign planning and implementation, content structuring, interactive features, ui / ux design and testing, and accessibility audits. Oversaw product management, including troubleshooting, resolution, and quality assurance testing of functionality issues performed by team, vendors, and Information Technology department. Prepared annual budget and tracked expenses for website and unit programs. Directly supervised two staff with dotted line responsibility of three staff.

Organizational Transformation: Implementation, Micro-Credential
Organizational Transformation: Foundations, Micro-Credential

Project Management Institute / 2023

Disciplined Agile Scrum Master

Project Management Institute / 2021

Certified Digital Marketing Professional

Digital Marketing Institute / 2019

“Work the problem. Don't let the problem work you.”

What they say:

I've had the pleasure of working with Brendan for most of my professional career. He's a gifted web developer and a savvy digital strategist that stays current with ever-changing trends and rapidly evolving technology advances.

My public relations firm steadily relies on Brendan's company Kelly Web Solutions (KWS) for all of our clients' digital service needs. KWS consistently exceeds our clients' expectations while always meeting tight deadline demands. We consider KWS to be an extension of our core team and offer our highest recommendation for their outstanding web services.

― Lynne blasi

division director, patient education and advocacy, american society of clinical oncology

As Brendan Kelly's long-time supervisor, I highly and enthusiastically recommend him as an outstanding, collaborative, and results-driven professional. Brendan is an accomplished manager and leader and has excellent communications, website management, and technical and operational skills. He has led numerous program and product launches with great success, and eagerly welcomes new challenges. I've always described Brendan as the bridge between the technical and communications teams because he has such strong skills in each area - I can't overstate the importance of this unique skill set. He is intelligent, creative, and widely respected as a valuable team member and colleague. He is an extremely fast learner, and also focuses continually on professional and personal growth. Brendan is an all-around great person to work with will be a terrific asset to any organization.

Brendan is a highly capable and skilled individual. He has a can-do attitude and a willingness to take on any challenge and make it an opportunity. He has been instrumental in building and running ASCO’s consumer website, Cancer.Net, and its mobile app - which have won a combined 60+ awards for excellence in content, digital marketing, and mobile experience. Brendan is dependable, hard working, trustworthy, and a sheer delight to work with - a true professional!


Former Vice President, Communications and Patient information, american society of clinical oncology

― Heather Grzelka, APR

Principal, Madeira Public Relations

Let's talk